Arts Council’s Year-Long Project Measures Impact of Audiences, Arts Organizations’ Local Economic Activity
The Arts Council of Hillsborough County conducted a research study throughout 2016 to measure the impact of the arts within the City of Tampa as well as Hillsborough County as a whole. The results were published June 17, 2017 and will be made available to the County’s nonprofit organizations and others. The information shows how many jobs are created by the arts sector as well as the amount of money being pumped into the local economy by the organizations and their audiences.
The Arts Council partnered with the Americans for the Arts‘ Arts & Economic Prosperity 5 project and is one of 341 organizations who provided information to the national study. Americans for the Arts and DataArts aggregated the survey data and provides geographic results. Locally, the Hillsborough County Economic Development Department and the Gobioff Foundation have underwritten the costs of participation in the study.
The Arts Council, working throughout the year sought information in two parts:
- from 2,114 attendees about their spending relative to arts events, performances and exhibitions
- from 76 eligible nonprofit arts and cultural organizations in the county about their own spending on goods and services.
The last Arts & Economic study (2008) conducted by the Arts Council found that nonprofit arts and culture are a $298 million industry in Hillsborough County – one that supports 4,848 full-time equivalent jobs and generates more than $30.6 million in local and state government revenue. These facts are powerful tools in making the case for state and local funding for arts and culture by demonstrating the significant return on investment.
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